CinchHomeBiz Successful Internet Business Blog

This is so basic, a lot of people might dismiss this without another thought . However if they do, they’ll be missing out on one of the single greatest secrets to continuously increase their income month in and month out, for the rest of their lives... Here’s how it works: Look at what you earned last month. Whatever it is, write it down . Now set a goal to earn a certain percentage more this month. 5% works well. For example, if last month you earned $500, this month your goal is $525. Now track what you earn every day. That’s right – every DAY . If you’re not on target to beat last month’s total, then do something. Send out another promotion. Create a viral report. Do another guest post. Whatever it takes, make sure you reach your new goal. Odds are you will not only reach it, you will exceed it. Now rinse and repeat month in and month out. “But this is too hard!” You might be thinking. Nope. It’s not. You’re taking 2 minutes...

Let’s say you write and sell a fairly successful monthly newsletter. How can you get your subscribers to bring you new subscribers? Or maybe you have a growing membership. How do you get your current members to bring you more paying members? The answer might be as simple as giving your existing members certificates to GIVE to their friends... In the case of the newsletter, let your subscribers give away 1-6 months for free. Limit the number of gift subscriptions they can give away to keep the perceived value high. Make the gift certificates look like they were paid for by your current subscribers, so that when they give them out, it appears they’re giving a valuable gift (which they are.) This also makes it more likely your subscribers will give the certificates out because there is a sense of pride in the giving of the gift. When the gift recipients sign up to get their free subscriptions, you can offer them the chance to subscribe for a longer period of time at a reduced r...

Guaranteed, you’ve been on the customer side of this equation. You buy a product and you think you’re going to be directed to the download page. Instead, you find yourself on an upsell page trying to sell you another product. No problem, you scroll to the bottom and click the ‘no thanks’ link, thinking you’re about to get to the download page. No such luck. You’re on another upsell page. You scroll down and click ‘no thanks’ again, and you’re taken to... ... yet another upsell page. Now you’re getting irritated. You scroll down, click the ‘no thanks’ button, and you’re finally taken to... ... another upsell page! @#$%& You’re no longer just irritated, you’re annoyed, mad and even downright ANGRY. Odds are you are talking to your computer and what you’re saying is not very nice. Who can blame you? Now then, let’s look at this from the marketer’s standpoint: The more offers you ...

First, the bad news: If you’re telling customers that you’re only selling “X” number of your digital product, they’re going to think you’re a scammer. Think about it. Back in 2000, you could tell people you’re only selling 1,000 copies and they would believe you. But it’s 2020, and people have seen this tactic so many times, they not only don’t believe you – it makes them question everything else you say. Plus, how shortsighted can you be to limit how much money you make? Let’s say you put out a truly great product, but to create scarcity and make sales you decide to limit either the number of products sold, or the time during which you will sell them. You make the sales, you pull the product, and your income goes to zero. That could be a big long-term loss for you. Or worse yet, you claim you will pull the product but you don’t. Or you say you “may” stop selling, but you don’t. Or you stop selling...

Which one would you remember: “Pete and Earl’s Hair Salon for Men,” or “Best Head Salon?” How about “The Best Irrigation Installation and Repair” or “Dirty Boots Irrigation?” Choosing a memorable name for your business, service or product can actually increase your business, for 3 reasons: - People can remember it in conversation with others. “Check out the “Stealth Remodeler,” he does work during off-hours so he won’t bother your customers. - People remember it each time they see it. They might forget a generic name and not realize they’ve seen it over and over again online in forums, on blogs and so forth. But a memorable name they will remember. “Hey, I see that product or service everywhere, it must be good!” - People can remember it when they need your product or service. “I’ve got to get a new window, so I’ll call the one window place I remember: ‘Peek-a-boo Wind...

Let’s say you have a product for brick and mortar businesses on how to get more customers. If you take the exact same information that is in your product, but customize it for a specific niche, you can charge more AND make more sales. For example, you customize the info for chiropractors and market it exclusively to chiropractors. Sales will actually be easier to make for a couple of reasons. First, it’s easier to reach your audience when you are being specific. Second, chiropractors will see the info is just for them, and be far more likely to buy than if it was generic. So it’s easier to reach your audience, and easier to sell to them when you find them. But perhaps the biggest benefit of all is that you can sell your product for more money because it is geared specifically towards chiropractors. And you can do this in multiple niches: Contractors, lawyers, accountants, dentists, etc. Let’s use another niche – weight loss. You have a generic product on ho...

Are there really any good reasons NOT to launch your amazing new product? Take this quiz to find out so you don't make the same critical mistakes that have destroyed many other businesses and entrepreneurs from the word GO... Ok, check all that apply: 1. __ Another marketer has just launched a product very similar to yours, and if you launch your product now, you’ll look like a copycat. 2. __ You just got word that another launch for a similar product bombed in a very big way – almost no one bought it. You’ll look like an idiot if you launch your product. 3. __ A big guru in your niche just started the launch process of a very similar product. His first video is out, and once he releases the fourth video everyone on the planet will be promoting his product. 4. __ There are already several free versions of products quite similar to yours – thus there is no reason anyone would buy your product when they can get the same info for free. Did you pick which scenarios s...